Focused expertise

Web development + SEO that supports the work behind the business.

A website should help people understand what you do, trust that you can do it, and take the next step. The technical details matter too: performance, search visibility, forms, hosting, analytics, and the systems that keep a site useful after it launches.

What I work on

Website strategy and build

Page architecture, conversion paths, messaging, WordPress work, custom front-end adjustments, content setup, forms, and analytics.

Technical and local SEO

On-page optimization, site structure, indexability, local search visibility, Google Business Profile support, and practical content improvements.

Infrastructure and site care

Domains, DNS, hosting, tracking, integrations, maintenance, and troubleshooting when the technology around the website needs attention.

Continuous improvement

Small experiments to improve clarity, conversion, discoverability, and the real-world usefulness of a site over time.

Selected website work

Projects include North Hill Crane Service, Near North Trail Riders, NWoodStudio, The Sawyer HQ, and Rebecca The Closer.

Need a website that has a job to do?

Start with a conversation about the business goal, the user, and the technology or marketing pieces that need to work together. Email Ashleigh or book a call.